Crowdfunding campaigns that reach 30% of their goal in the first 48 hours dramatically increase their chance of success.

Crowdfunding campaigns that reach 30% of their goal in the first 48 hours dramatically increase their chance of success. Early contributions are more valuable, since they help drive interest and attention.

Create multiple touchpoints. Comparing crowdfunding campaigns:

Campaign A:
Email: 6.23 conversion rate.
Facebook Group: 28.69% conversion rate.
SMS 6.96% conversion rate.

Campaign B:
Email: 2.06 conversion rate.
Facebook Group: None.
SMS 6.74% conversion rate.

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Crowdfunding heads to Georgetown

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